Internet Marketing and SEO should be the small business' primary focus
Does your website engage, hold attention and provide relevant readworthy content? Your website should make the reader want to stick around and read more, and connect with you. Strength of content is not enough on its own though. Google differentiates high quality content from low quality based on a number of points, including the usage of links. Inbound links are the heaviest weighted factor in Google's ranking algorithm. How many does your website have?