How to use Google SEO...There are SO MANY elements to using keywords to build organic SEO! However, I am always asked, What are the top 3 things to focus on.
Simply, figure out the niche you want to appear in... ie. Creative Web Designer Charlotte, note the bolds
 Use your domain name  Use your Site title and  Site Description! Other things that could be on this list is categories, blog posts, alt tagging and menu labels!
This is a quick explanation to start your organic SEO campaign.