Effective banners? Ask these questions?

[ezcol_1half]Checklist:

• 1] How do I reach my audience? Who? What? When? Where? Why?
• 2] Less is More! Simple taglines. Larger Fonts. Quick animations.
• 3] Use effective Call to Actions.
• 4] Make sure your to test your banners. Not always necessary to use a screened focus group, but do at least get a dozen different opinions on your strategy.
• 5] And in my opinion, the most IMPORTANT! You have little area to get a quick message across and very little time. Keep it simple! Be very deliberate! Be memorable! Form Follows Function, be CREATIVE!.

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